Privacy policy

Effix operates this website and online store, including all content, features, tools, and services (collectively, the “Services”) to provide you, our customer, with a curated shopping experience. Our store is powered by Shopify, which helps us deliver these Services effectively. This Privacy Policy explains how we collect, use, and share your personal information when you visit, use, or make purchases through our Services or otherwise engage with us.

By accessing or using any part of the Services, you acknowledge and agree to the practices described in this Privacy Policy. If there is a conflict between this Policy and our Terms of Service regarding your personal information, this Policy will take precedence.

Information We Collect

“Personal information” refers to any information that identifies you or could reasonably be linked to you. It does not include anonymized or de-identified data.

We may collect the following categories of personal information, depending on how you use the Services and your location:

Contact Information: Name, shipping/billing address, phone number, email.

Payment Information: Credit/debit card numbers, payment details, billing confirmations.

Account Information: Username, password, preferences, settings.

Transaction Details: Items viewed, added to cart or wishlist, purchases, returns, cancellations.

Communications: Any messages or inquiries you send to us.

Device Data: IP address, browser type, device identifiers, network information.

Usage Data: Interactions with our website and Services.

How We Collect Information

We gather personal information from the following sources:

Directly from You: When you create an account, make a purchase, or communicate with us.

Automatically: Through cookies and other tracking technologies.

Service Providers: When third parties process data on our behalf (e.g., payment processors).

Partners & Third Parties: Such as marketing or advertising services.

How We Use Your Information

We use personal information to:

Provide & Improve Services: Process transactions, manage accounts, fulfill orders, handle returns, and personalize your experience.

Marketing & Advertising: Send promotional emails, display relevant ads, and recommend products.

Security & Fraud Prevention: Authenticate accounts, detect suspicious activity, and protect our platform.

Customer Support: Respond to inquiries, offer assistance, and manage your experience.

Legal Compliance: Meet legal obligations, respond to lawful requests, and enforce our policies.

Sharing Your Information

We may share personal information in the following scenarios:

With Shopify: As our e-commerce platform and partner.

With Service Providers: For payment processing, shipping, data hosting, etc.

With Marketing Partners: To help deliver targeted advertising.

With Your Consent: Such as when you use social media features or request a product delivery.

With Affiliates or in Business Transactions: Like a merger or acquisition.

When Required by Law: For legal processes or investigations.

Shopify’s Role

Shopify hosts our store and may collect personal information about you and your interaction with our store and other merchants. Shopify may use this data for its own purposes in accordance with its Consumer Privacy Policy. Depending on your location, you can exercise your rights directly through Shopify via the Shopify Privacy Portal.

Third-Party Links

Our Services may include links to third-party websites. We are not responsible for their content or privacy practices. Please review their privacy policies before providing personal information.

Children’s Privacy

Our Services are not intended for children. We do not knowingly collect personal information from individuals under the age of majority in your jurisdiction. If you're a parent or guardian and believe your child has shared personal information, please contact us to request deletion.

Security & Data Retention

While we use reasonable security measures, no method is 100% secure. Please avoid sharing sensitive data via unsecure channels. We retain personal information only as long as necessary to fulfill the purposes outlined in this Policy, comply with legal obligations, and resolve disputes.

Your Rights

Depending on your location, you may have rights including:

Access / Know what personal information we hold.

Delete personal data we retain.

Correct inaccuracies in your information.

Portability of your personal data.

Restrict / Object to processing (EU/EEA only).

Withdraw Consent, where applicable.

To exercise any rights, contact us using the details below. You may also opt out of marketing emails via the unsubscribe link, though we may still send essential service-related messages.

International Transfers

We may transfer your data internationally. If you're in the EU or UK, such transfers will comply with recognized safeguards such as Standard Contractual Clauses.

Changes to This Policy

We may update this Privacy Policy periodically. When we do, we’ll post the updated version and revise the “Last Updated” date at the top of the page.

Contact Us

For questions or to exercise your rights, contact us at:

📧 Email: support@effix.store

We are the data controller of your personal information for purposes of applicable data protection laws.